@asherstrategies
Why the Farmer Sales Test Is Essential for Identifying Strong Relationship-Builders in Sales
Posted on May 20, 2025
In the world of sales, not every salesperson is created equal. Some thrive on chasing new leads, while others excel at nurturing long-term relationships. For companies looking to build strong, sustainable customer bases, hiring “farmer-type” salespeople—those who prioritize long-term growth over quick wins—is essential. That’s where the farmer sales test comes into play. Understanding the […]